RevPAR & Its Family
RevPAR combines price and fullness in one lens - and its growing family adds total revenue, guests and space to the picture.
trending_upThe Reference Metric
RevPAR equals rooms revenue divided by available rooms - or, arithmetically the same thing, occupancy multiplied by ADR. One number carries both price and fullness, which is what made it the industry's reference metric.
Its superpower is comparability: a 200-room resort and a 40-room boutique speak one language. RevPAR index against the compset works because the metric normalizes for size and lets unlike properties compare honestly.
But RevPAR is blind to ancillary revenue, blind to cost, and blind to guest count. A spa-heavy resort and a rooms-only transit hotel can post identical RevPARs with completely different businesses - which is why the family grew.
diversity_2RevPAR Alone vs Family View
RevPAR answers exactly one question extremely well. Properties with more than rooms in the business model need more than one lens.
looks_oneRevPAR Alone
The rooms-only lens: perfect for rooms benchmarking and compset index conversations, silent on spa-heavy or F&B-heavy business models - it simply does not see that revenue.
diversity_2The Family
TRevPAR for total revenue, RevPORG per occupied room, GOPPAR for profit, RevPAG per available guest - each lens answering a different question the reference metric cannot.
functionsSix Members of the Family
Each member divides by something different on purpose - the denominator is the question. Learn what each one counts and the family stops being an acronym wall.
1. RevPAR
Rooms revenue per available room - the reference metric every property and compset speaks.
2. TRevPAR
Total revenue per available room - rooms plus F&B, spa, parking, and everything else the property earns.
3. RevPORG
Revenue per occupied room - ancillary spend visibility, isolating what guests spend once in house.
4. GOPPAR
Operating profit per available room - the money lens that sees cost as well as revenue.
5. RevPAG
Revenue per available guest - bodies, not rooms. Built for hostels, apartments, and bed-based models.
6. ARPAR
Adjusted RevPAR netting variable costs and extra revenue per occupied room - the fairness upgrade.
Pick the Lens for the Question: benchmarking rooms against the compset uses RevPAR; proving F&B strategy uses TRevPAR; arguing investment to ownership uses GOPPAR. Reporting every lens to every audience just multiplies noise - match the lens to the question deliberately.
translatePenjelasan dalam Bahasa Indonesiaexpand_more
RevPAR (revenue per available room) adalah pendapatan kamar per kamar tersedia, dihitung dari pendapatan kamar dibagi kamar tersedia atau setara dengan occupancy dikali ADR. Kekuatan utamanya adalah perbandingan antarproperti, namun metrik ini buta terhadap pendapatan ancillary, biaya, dan jumlah tamu. Keluarga metrik seperti TRevPAR dan GOPPAR hadir menjawab kebutuhan tersebut.
- check_circleRevPAR = pendapatan kamar / kamar tersedia, atau RevPAR = ADR × Occupancy; satu angka memadukan harga dan keterisian.
- check_circleKekuatan utamanya adalah comparability: resort 200 kamar dan boutique 40 kamar dapat dibandingkan lewat index.
- check_circleTRevPAR mencakup total pendapatan seperti F&B, spa, dan parking; RevPORG memisahkan belanja tamu per kamar terisi.
- check_circleGOPPAR memakai laba operasi per kamar tersedia; RevPAG berbasis tamu untuk hostel, apartemen, dan model berbasis tempat tidur.
- check_circleARPAR menyesuaikan RevPAR dengan biaya variabel dan pendapatan tambahan per kamar terisi.
- check_circleCocokkan lensa dengan pertanyaan: benchmarking kamar pakai RevPAR, strategi F&B pakai TRevPAR, proposal investasi pakai GOPPAR.
helpPertanyaan Umum (FAQ)
Apa itu RevPAR dan bagaimana menghitungnya?
RevPAR adalah pendapatan kamar per kamar tersedia, bisa dihitung dengan membagi pendapatan kamar oleh kamar tersedia atau mengalikan occupancy dengan ADR. Satu angka ini memuat harga sekaligus keterisian, dan karena menormalkan ukuran properti, ia menjadi metrik acuan industri.
Apa perbedaan RevPAR, TRevPAR, dan GOPPAR?
RevPAR hanya melihat pendapatan kamar, TRevPAR menambahkan seluruh pendapatan seperti F&B dan spa, sedangkan GOPPAR menempatkan laba operasi per kamar tersedia sehingga memperhitungkan biaya. Properti dengan RevPAR identik bisa memiliki GOPPAR yang sangat berbeda.
Kapan menggunakan RevPORG, RevPAG, atau ARPAR?
RevPORG dipakai untuk melihat belanja ancillary per kamar terisi, RevPAG cocok untuk model berbasis tempat tidur seperti hostel, dan ARPAR membersihkan RevPAR dari biaya variabel ditambah pendapatan ekstra. Pilih lensa sesuai pertanyaan bisnis, bukan menumpuk semua akronim.
Mengapa RevPAR saja tidak cukup untuk hotel spa?
RevPAR buta terhadap pendapatan spa, F&B, biaya, dan jumlah tamu, sehingga dua bisnis yang sangat berbeda bisa mencatat RevPAR identik. Properti dengan banyak pendapatan di luar kamar membutuhkan keluarga metrik untuk melihat gambaran utuh.